A new, Omaha-based distillery wanted a brand that captured the essence of its dedication to craftsmanship and Midwestern roots. The name—taken from a term for a handmade rail spike—perfectly fits these handcrafted spirits from a historically railroad town. Textural elements and letter-pressed labels further push the notion of painstaking labor done by hand. This won Print magazine’s Best of the Region – Midwest.
![](https://carbon-media.accelerator.net/0000000eoMq/7mZa86EGWggdV71hC4djvT;665x614.png?auto=webp)
Name & Branding
![](https://carbon-media.accelerator.net/0000000eoMq/imwfgjIo98gcLKzxNByKV0;653x613.png?auto=webp)
Logo Mark
![](https://carbon-media.accelerator.net/0000000eoMq/4tjnHuy476ObSCLk40YAqQ;960x641.jpeg?auto=webp)
Packaging
![](https://carbon-media.accelerator.net/0000000eoMq/b9abyEeeryQfht0vs0beVg;960x641.jpeg?auto=webp)
Packaging
![](https://carbon-media.accelerator.net/0000000eoMq/hR4u8zEmQFtfp9Rqybrn4a;960x641.jpeg?auto=webp)
Packaging
![](https://carbon-media.accelerator.net/0000000eoMq/04td0vvubTJdibqxJxZAS1;960x641.jpeg?auto=webp)
Packaging
![](https://carbon-media.accelerator.net/0000000eoMq/1vNDawXo8hsgilHrpyzzVp;960x641.jpeg?auto=webp)
Packaging
![](https://carbon-media.accelerator.net/0000000eoMq/jIF8iFxf6SydQPunpkaUAw;960x641.jpeg?auto=webp)
Packaging
![](https://carbon-media.accelerator.net/0000000eoMq/eabMQvJ3bpKb1MCFikbWIJ;960x720.jpeg?auto=webp)
Environmental Visual
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